About Next Level Picture Framing

With an impressive 55 years of experience, Noel Richards is a true master of his craft. Over the decades, he has owned and operated five successful picture framing businesses across Melbourne, Victoria, building a reputation for exceptional skill and uncompromising quality. Noel’s extensive knowledge covers all aspects of framing, from conservation and restoration to contemporary design. His meticulous approach and dedication to excellence ensure every piece is treated with the utmost care and expertise. A passionate mentor and industry leader, Noel takes pride in sharing his experience and inspiring the next generation of framers. 

Michelle Dawson brings together her artistic vision and extensive framing expertise in her role as Artist and Production Manager. With 16 years of experience in framing consultations, Michelle has helped countless clients find the perfect way to present and protect their cherished artworks. As a practicing artist and art teacher, Michelle deeply understands the emotional and aesthetic value of each piece. Her creative insight ensures every frame complements the artwork beautifully while meeting each client’s unique needs. Michelle is passionate about sharing her love for art, both in the studio and with clients, making her an invaluable part of the team.

With over 35 years of experience, Dean Pearce is the creative force and proud owner behind the business. Starting his career in fashion design and costume creation for film, as well as working with leather, Dean developed a deep appreciation for craftsmanship and detail. His unique background brings an artistic eye and refined sense of style to every frame, ensuring each piece is beautifully presented and carefully preserved. Dean believes that framing is more than just protection — it’s a way to tell a story and celebrate what matters most.